Exploring the Micro-Neighborhoods & Macro Trends

Residents are beginning to look at their cities as clusters of micro-neighborhoods; a series of niche districts with unique vibes and offerings.  By identifying these micro-neighborhoods and encouraging property owners to work together, we create a synergy that elevates the entire district.


For years, agencies and organizations attempted to manage homelessness – until it became abundantly clear that the costs of doing this were enormous and it was not successful. The trend now is to END homelessness by using a “housing first” strategy to move people off the streets and into housing – then providing the supportive services necessary to keep them housed.


Sticky streets are good for business – but what are they?  They are streets that people want to “stick” to – spending their time walking down the street, visiting the shops, utilizing the services, and returning to again and again.  What makes a street sticky?  Things that are geared toward the comfort and interest of pedestrians.  Rather than moving cars through an area, it’s about drawing pedestrians in.  Trees, benches, vibrant retail, street art, and bike lanes add “stickiness.”


Hollywood’s night-life has gone through several seasons of change over the past 15 years.  There’s no doubt hip and edgy nightclubs helped to introduce an important night-time economy at the turn of the 21st century.  But the club emphasis reached the saturation point a few years ago, and now dozens have closed.  Today’s downtown customers are looking less for bottle service and more for craft beer, gastro-pubs and farm-to-table experiences.  Property owners are beginning to be creative in their leasing desicions, recognizing that defaulting to another nightclub use might be “old school.”

Do you know where the millennials are?  They’re here, all 77 million of them, and more of them are arriving by the day!  They were born between 1977 and 2003 and by 2020 they will comprise half of the U.S. workforce. Some interesting things about Millennials: They are more likely to spend their money on their apartment and less on their car.  They are community minded and tolerant of diversity.  They believe in the “sharing” economy.  They are changing the game in Hollywood and the nation!

cubicleOnce upon a time, workers were content to sit in their cookie-cutter cubicles, dreaming of the day they would get that “corner office.” That day is over.  The office of today is wired for telecommuting, collaborative meetings and freedom to roam.  Companies are looking for creative spaces – interesting, historic, or quirky buildings they can take over and make their own.  Square footage per worker is dropping as a result!


Is “the big one” just around the corner?  Are you prepared?  These are questions that Angelenos have been asking themselves for generations.  Knowing that the next earthquake is inevitable, and that 25 % of the nation’s earthquake risk is here in Los Angeles County, civic leaders are now focusing on resilency – ensuring our city still functions after a major disaster.  What can we do to improve resiliency without placing a huge burden on our property owners?